In Episode 40, Byrd Leavell (Talent Agent at United Talent Agency) talks about the business of publishing, the truth behind publisher marketing dollars, and shares holiday book recommendations for husbands / dads / sons / boyfriends.
This post contains affiliate links (plus: here’s your Amazon Smile-specific affiliate link), through which I make a small commission when you make a purchase (at no cost to you!).
Announcement Links
- 2020 Rock Your Reading Tracker
- Support the blog on Patreon to get year-end bonus podcast episodes.
Highlights
- How Byrd got into the agency business.
- The differences between working for a bigger (where he is now) vs. smaller agency (where he started).
- Where in the process the marketing budget is decided.
- The truth about publishers’ marketing budgets.
- How book deals for Internet personalities work.
- The “business” of publishing a book.
- What you do as an agent when a book is not selling like you hoped.
- How Byrd’s personal reading taste is different from the types of books he’s looking to sign.
- Sarah’s theory of experience living in NYC correlating with liking Fleishman is in Trouble.
- Byrd’s list of books to buy for Dads / husbands / boyfriends / brothers / sons.
- Our views on memoirists using ghostwriters.
- If authors / publishers / agents care what format a book sells in.
Byrd’s Book Recommendations
Two OLD Books He Loves
- Author Herman Wouk (The Winds of War and War and Remembrance) | Buy from Amazon [21:53]
- The Fire Next Time by James Baldwin | Buy from Amazon [23:46]
Two NEW Books He Loves
- Eleanor Oliphant is Completely Fine
by Gail Honeyman (My Review) | Buy from Amazon [27:27]
- Cemetery Road by Greg Isles | Buy from Amazon [29:03]
One Book He DIDN’T Love
- The Institute
by Stephen King | Buy from Amazon
[31:38]
One NEW RELEASE He’s Excited About
- Nothing to See Here
by Kevin Wilson (Released October 29, 2019, My Review)| Buy from Amazon [33:16]
Other Books Mentioned
- Sh*t My Dad Says
by Justin Halpern | Buy from Amazon
[13:12]
- The Lost Causes of Bleak Creek by Rhett McLaughlin & Link Neal | Buy from Amazon
[15:02]
- Stay Sexy & Don’t Get Murdered by Karen Kilgariff & Georgia Hardstark | Buy from Amazon
[16:36]
- Girl, Wash Your Face by Rachel Hollis | Buy from Amazon
[19:40]
- Who Thought This Was a Good Idea?
by Alyssa Mastromonaco | Buy from Amazon
[19:56]
- Where the Crawdads Sing by Delia Owens (My Review) | Buy from Amazon [20:59]
- Fleishman is in Trouble
by Taffy Brodesser-Akner (My Review) | Buy from Amazon
[20:59]
- Let the Great World Spin by Colum McCann | Buy from Amazon
[21:10]
- Majorie Morningstar by Herman Wouk | Buy from Amazon
[23:17]
- Fleishman is in Trouble
by Taffy Brodesser-Akner (My Review) | Buy from Amazon
[25:21]
- Natchez Burning by Greg Isles (My Review) | Buy from Amazon
[29:36]
- The Bone Tree by Greg Isles (My Review) | Buy from Amazon
[29:36]
- Matterhorn by Karl Marlantes | Buy from Amazon
[30:38]
- Cloud Atlas by David Mitchell | Buy from Amazon
[31:00]
- The North Water by Ian McGuire | Buy from Amazon
[31:08]
- The Son by Philipp Meyer | Buy from Amazon
[31:29]
- American Rust by Philipp Meyer | Buy from Amazon
[31:29]
- The Outsider by Stephen King | Buy from Amazon
[32:03]
- American Dirt by Jeanine Cummins | Buy from Amazon
[33:23]
Other Links
- United Talent Agency
- Radcliffe Publishing Program (now “Columbia Publishing Course”)
- Waxman Leavell (Byrd’s former literary agency)
- How Stuff Works Podcast network
- Holly Root (fiction literary agent)
- My Favorite Murder podcast
- Sarah’s Books for Guys List
- Authors Byrd likes: Jonathan Lethem, George Saunders
About Byrd
A literary agent at UTA (United Talent Agency), Byrd Leavell started in book publishing 19 years ago and in that time has overseen major bestsellers across multiple categories.
His clients include Andrew Yang, Guy Raz, Aubrey Marcus, Cat Marnell, Tiffany Haddish, Brian Kilmeade, Matt Taibbi, Drew Magary, Adam Savage, Mat Best, Rich Roll and Julie Piatt, Justin Halpern, Amirah Kassem, and Rob Elliott – whose LOL series has sold more than 2.5 million copies.
Next Episode
The regular podcast will be going on break for the month of December, but you can get bonus episodes next month by supporting the podcast on Patreon!
The regular podcast will return on January 8 with the Winter 2020 Book Preview with Catherine from Gilmore Guide to Books!
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Hey Sarah: just listened to your podcast with Byrd which was great … I just wanted to let you know …. about your Fleishman Theory …. that I gave it 5 stars and have never lived in New York …. the first half of that novel is priceless and really made me laugh, quite irreverent etc. / the 2nd half with Rachel & Libby’s more serious stuff I didn’t like as much but overall Taffy’s writing is some of the best of the year. I lived in DC for 15 years …. but never NYC. I think I went into the novel pretty blind — not knowing much at all … but then I was pretty taken with it … gawd Toby is just a crazy funny creation. I kept picturing Phillip Seymour Hoffman playing Toby.
Hi! Just want to say I really enjoyed this episode. Byrd is so interesting. After hearing about his work, I was surprised that he is so into fiction. Loved his insight and choices. I listen to a few book podcasts, and yours is my favorite by far. Thanks!